CPI Mini Sore

In the south of Chengdu, CPI is a vibrant retail development project, and we were thrilled to bring Proper into the mix with a mini store. At just 17 square meters, this space felt like an expanded version of the Proper Stand—a station-style boutique showcasing the best of our brand in a compact, curated format.

From April to October 2024, the CPI mini store became a dynamic highlight of the Proper boutique experience, blending thoughtful design with a bold retail presence.